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Bringing in any new product line, even established ones is horribly expensive in the US. Other countries, it can be done for a few grand, but the cost instantly jumps by a factor of 10 when the US is involved. This doesn't even get into the state side legalese bullshit of having to deal with 50 state regulatory departments, 1 huge federal government, conflicting rules, insane permit fees for procuring the right to even attempt to start a business. And 50 years ago, people could just open a shop and be good, now opening the shop is a multi 10,000$ ordeal.

Cars got fucked by CAFE, drinks got fucked over by USDA and bullshit approval nonsense, there's an M&A every other day because no one is making enough money (contrary to popular retards, an M&A is BAD for the consumer), the existing players are going into severe debt keeping afloat, everything is closing left and right. I can't count the amount of for lease, for sale signs everywhere, as everything crumbles into dust.